Jan
27
The marketing for businesses in Berlin is young and hip, evidence of its rapidly growing demographic of creative types. I first noticed the business cards (thank goodness I went with vellum for my own. Also, look in Walter Benjamin's "Archive" for some incredibly sharp-looking stationary). Then this evening I came across a number of attention-grabbing websites - many retail stores have a website just to publish basic information, such as the location and hours of the shop. Although the navigation of these sites is more often than not a foreign language of its own, it's interesting that so much emphasis is placed on modern design. Either way, living in a place where Wi-fi is easier to find than the Yellow Pages, this is something I can really appreciate.Whisky & Cigars
Scotch & Sofa
Transmediale
Ausberlin
Arm aber sexy (translates as "Poor, but sexy", an anthem for Berlin)
Buchbox
Edelramsch